Success stories that inspire — Dive into our case studies and discover how we achieve measurable success for our customers in the digital space.
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Discover how our concept enables companies to sustainably strengthen and continuously improve their digital presence. Our case studies reveal the positive impact of targeted marketing investments, illustrated by compelling success figures. The combination of reduced advertising costs and increased turnover testifies to the high efficiency and effectiveness of our methods.
Be inspired by our clients' success stories and recognize the potential of a well-considered strategy.
From reactive to proactive growth strategies
Transforming reactive, sporadic business decisions to a proactive, data-driven approach can revolutionize your business growth. Our methodology enables you to move from slow, unstable progress to dynamic, agile development — and unlock the potential for up to eightfold growth.
Imagine your every move being adjusted in real time through continuous analysis so that you can make the most of your resources and strategically expand your market presence.
UFA SERIAL DRAMA GmbH, part of the Hashtag Daily Initiative, is setting new standards in digital entertainment with its web TV series format “Afterglow - Alles nur Show?”. This innovative project combines youth culture, current social media trends and lifestyle in a unique entertainment format that was developed specifically for distribution via social media channels such as Instagram, TikTok and YouTube.
Hashtag Daily faced the challenge of increasing the visibility of its groundbreaking series formats in an oversaturated digital environment.
The goal was, “Afterglow - Everything just a show?” to establish yourself as a pioneer in social media entertainment and build up an engaged audience base.
The destination for “Afterglow - Alles nur Show?” included increasing brand awareness and audience loyalty through strategically developed landing pages and an effective multi-channel funnel. The campaign aimed to maximize visibility and efficiently increase conversion rates by combining PR and search engine marketing.
The results of the campaign showed exceptional achievements:
- Full utilization of the target group of reality TV fans aged 18-34
- 41% view-through rate compared to the global entertainment average of 15%, a significant
- 50% optimization of cross-channel CPM, which led to more cost-effective advertising spending, and a
- Conversion rate of 7.75%, which underlines the effectiveness of targeted marketing strategies.
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DataCraft, Cloud Command, and Masters of Marketing (MoM) are educational providers. Your course offerings aim to familiarise participants with the most important technologies and methods in the respective subject areas and to prepare them optimally for the requirements of the job market. As a partner for digital growth, the Apiron Group was able to continuously accompany and support all three companies in acquiring course participants.
The companies were just like many other training providers at this stage. In the course of rapidly developing and increasingly complex digitization, the question was how best to achieve visibility in the market and continuous generation of course participants in order to achieve individual goals and the desired company growth.
The aim was to become visible in the long term, to generate attention from potential course participants and finally to convince them to take part in the course.
In this way, sales stability should be created, a sustainable stream of participants established, and the available marketing budget should be used efficiently.
Across the three campaigns, on average, one Turnover of around 27.76€ per 1€ advertising budget achieved that Costs per potential course participant amounted to around 17.29€, and there was an average of about 12,266,667 persons reached.
With the help of our digital growth strategy, we were able to support all three companies on their way to medium, seven-figure sales in a short period of time. In doing so, profitability figures were achieved which correspond to 8 times the market average.
The Mühldorf Eye Center, part of the Sanoptis Group, offers comprehensive medical eye treatments. With a wide range of services from consultations to operations, the Center is committed to improving patient care. Apiron Group supported the center in digitizing and optimizing its processes.
The Mühldorf Eye Center struggled with confusing booking tools and inefficient processes, which led to poor patient experiences and missed sales opportunities. The need for digital transformation was obvious to meet the challenges of modern patient care and set themselves apart from competitors.
The main goal was to attract more patients, increase sales and improve the efficiency of the sales process through digitization and process optimization. A particular focus was on simplifying the patient experience, speeding up sales processes and establishing a data-driven analysis to assess the profitability of various measures.
The results for the Mühldorf Eye Center showed a significant increase in the conversion rate from consultations to preliminary investigations by 83.23%, while the bounce rate dropped by 35.86%. Despite a 10.57% increase in costs per consultation appointment, a higher quality of leads was achieved. Costs per preliminary investigation fell by 39.67%, which reflects a more efficient use of the advertising budget and led to a positive overall result.
ø 30.34€ turnover generated
per 1€ advertising budget
More than 17,100,000 people reached
Cost per potential course participant: 15,30€
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ø 29.07€ turnover generated
per 1€ advertising budget
Over 12,800,000 people reached
Cost per potential course participant: 19,81€
ø 23,86€ revenue generated
generated per 1€ advertising budget
More than 6,900,000 people reached
Cost per potential course participant: 16,76€
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“Apiron used expertise and experience from the sector to quickly create an efficient lead funnel via social media, which drove our success forward. Particularly noteworthy is the entrepreneurial spirit of the employees, whose commitment exceeded our expectations and enabled us to get by without an expensive in-house team. Future projects such as landing page and SEO optimization are already being planned. ”
“Apiron not only helped us to advertise in the right place at the right time, but also to set up automation that enabled us to qualify our potential customers very early on. Our marketing strategy is continuously and clearly evaluated and adjusted — without us having to hire new employees. Efficiency puts us in the fast lane. ”
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“From the outset, the Apiron Group proved to be a key growth partner that offered profound support in performance marketing. Their expertise and targeted strategies helped to significantly strengthen my digital presence and optimize the effectiveness of my campaigns. Through their proactive approach and tailored solutions, I was able to not only expand my reach but also experience a significant increase in customer interaction and conversion. ”
“Since the Hashtag Daily label was founded by UFA SERIAL DRAMA, the Apiron Group has actively supported us. From setting up the landing page to the performance marketing of social media channels, they were able to contribute their expertise and helped drive the project forward. Her enormous flexibility and reliable communication led to a satisfactory outcome for the individual areas of responsibility. They did everything they could to implement and adapt our wishes as quickly as possible. Particularly noteworthy is the Apiron Group's extremely collegial, friendly and transparent way of working, as a result of which this project, which is tight in terms of timing, never gets in trouble and the mood has remained consistently positive. Thank you for the great collaboration and support from every single employee.”
Optimize your marketing spend by focusing your investments where they make the biggest impact. More ROI, less waste, maximum effectiveness.
With our tailor-made analysis tools, you can always keep an eye on the pulse of your marketing and sales campaigns. Get real-time updates and insights that are essential for agile business management.
Our optimization strategies fine-tune your sales process to maximize conversion rates. Discover how a targeted customer approach leads to higher deals.
Our automated processes reduce manual effort and give you more time for what's important — scaling your business and focusing on strategic decisions.
Through continuous improvement and strategic planning, we not only increase short-term sales success, but also build a robust basis for long-term growth.
Step into a world where data and clever algorithms inform your decision-making processes. Use your budget with confidence that every spend is an investment in your success.
